Monday, 17 February 2020,   22 Jamadilakhir 1441H



Drives Away With A Brand New Mercedes-Benz GLA 200

Kuala Lumpur, 30 November 2017 – Bank Simpanan Nasional (BSN) today announced its Grand Prize winners for the “Happy Starts Here” campaign. Two (2) lucky BSN Cardmembers drove away with a brand new Mercedes-Benz GLA 200 each. The six (6) months campaign was held from 1 April 2017 – 30 September 2017 and was open to both new and existing BSN Credit and Debit Cardmembers.

Hairulnizam bin Baharuddin, 40 and Muhamad Noor Fariq bin Rahim, 29 beat thousands of other Cardmembers to win the classy Mercedes-Benz GLA 200. Mohd Sofian Amirudin, Senior Vice President / Head of Cards Business BSN handed over the car keys to both of the Grand Prize winners in a prize-giving ceremony held at the Cycle & Carriage Bintang TREC, Kuala Lumpur.

According to Mohd Sofian, the “Happy Starts Here” campaign was one of many initiatives held throughout the year to reward BSN Cardmembers for their loyalty through the opportunity to win luxury cars and gadgets. "To participate in the campaign, Cardmembers only needed to register themselves once via Short Message Service (SMS) during the campaign period and spend a minimum of RM50 with their BSN Credit or Debit Card. To qualify for the Grand Prize draw, a total cumulative retail spend of RM8,000 within the campaign period was required," he said.

 "We are delighted with the overwhelming response from our Cardmembers. Further, we achieved our objective in driving both cards’ usage and new card acquisition while building impactful brand awareness and value of BSN cards. I would like to congratulate Hairulnizam bin Baharuddin, and Muhamad Noor Fariq bin Rahim on winning the Grand Prize," added Mohd Sofian.

"I was surprised and truly happy to find out that I had won a brand new Mercedes-Benz GLA 200. I did not think I had a chance at winning the Grand Prize but I regularly used my BSN Card for daily expenses and travel throughout the campaign period to gain more entries," Muhamad Noor Fariq said.

Meanwhile, Hairulnizam said “I just couldn’t believe that I won the Grand Prize when I received a call from BSN. Winning this luxury car is by far the best birthday gift ever since I will be celebrating it in less than 2 weeks’ time. I will definitely continue to use BSN Card for my day-to-day expenditure,” he added.  

Apart from the Grand Prizes, BSN also rewarded 6 Monthly winners with an Apple MacBook Air and 26 Weekly winners with an Apple iPad mini 4.

Cardmembers can look forward to more exciting campaigns and contests from BSN as this is part of its way to reward their loyal customers’. This is also part of BSN’s initiative to leverage on its brand presence and strengthen its visibility, particularly in cards business.



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Press Release