Friday, 22 November 2019,   24 Rabiulawal 1441H

 

LE TOUR DE LANGKAWI WELCOMED WITH BSN DAY

Teal floods Dataran Merdeka as BSN hosts celebration midway through cycling race


Kuala Lumpur, 28 February 2016 – Bank Simpanan Nasional (BSN) welcomed the cyclists and crew of Le Tour de Langkawi (LTdL) 2016 in BSN style at Dataran Merdeka today, at the finish line of the competition’s fifth stage. In conjunction with the BSN Day celebration, the crew of the prestigious road cycling race were also dressed in specially designed BSN Day shirts. The bank’s team led by Datuk Yunos Abd Ghani, BSN’s Deputy Chief Executive, Retail Banking welcomed the cyclists and race crew at Dataran Merdeka in an event graced by the Minister of Youth and Sports YB Khairy Jamaluddin.

“With a history spanning more than two decades, Le Tour de Langkawi is one of the most prestigious sporting events in Malaysia. Many Malaysians are sports fans who enjoy the carnival-like atmosphere of this major event. Through the BSN Day, we are able to further strengthen ties with sports fans here and celebrate the things that matter to them. It’s a great way to build camaraderie and create positive memories with Malaysians from all walks of life, cheering for our favourite teams together. Apart from that, we are also highlighting the team’s positive attributes and vibes and our new corporate colour of teal, which represents trustworthiness and reliability,” shared Datuk Yunos.

The stage at Dataran Merdeka saw Datuk Yunos presenting the teal jersey to Andrea Guardini of Italy from Astana Pro Team, who won the Sprint Challenge in the fifth stage of the race. To date, five stages have been held consecutively across five days and six states, with the latest being the journey from Tapah to Dataran Merdeka.

The teal jersey winners from the first four stages are:

Stage 1: Kangar to Baling - Andrea Guardini of Italy from Astana Pro Team

Stage 2: Sungai Petani to Georgetown – Wang Meiyin of China from Hengxiang Cycling Team

Stage 3: Kulim to Kuala Kangsar - Andrea Guardini of Italy from Astana Pro Team

Stage 4: Ipoh to Cameron Highlands - Andrea Guardini of Italy from Astana Pro Team

Throughout the day, from 10am to 5pm, members of the public were able to visit BSN’s dedicated booths, which offered exclusive Le Tour de Langkawi collectors’ items through selected promotions. Each customer who saves RM5,000 through the Premium Savings Certificate or Sijil Simpanan Premium (SSP) will receive one of 10 exclusive Teal Sprint Jerseys, on a first come first served basis. Apart from that, customers who save other designated amounts through the SSP will receive other goodies such as exclusive cycling caps and water bottles. Meanwhile, children who registered as members of BSN’s Smart Junior Club received a ‘Kucing Happy’ plush toy.

The estimated 40,000 members of the public who turned up to join in the fun were thrilled when riders on different wheels roared up to the celebration. 20 members from the BSN Bikers Club on superbikes were among the special participants in the celebration. The public were also entertained by performances, and the children were treated to a free flow of cotton candy, popcorn and ice cream at the booths. BSN is participating in the pit stops for the race, whereby their designated cavalcade cars feature BSN team members giving away souvenirs to spectators across Peninsular Malaysia, while creating product awareness by giving out product brochures at the same time.

 

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Press Release